Currently, video translation methods available in the global market mainly comprise of these:
1.0 Translate subtitles only
The language of the speakers remains unchanged and subtitles are added or translated to achieve the purpose of translating the video. Currently, a large number of online translated films and online video platforms use this method to translate videos, which is the fastest (but not necessarily the most cost-effective) way to translate videos.

2.0 Translate voice + subtitles
The speaker’s language is translated to a corresponding language, the voice of the speaker is cloned, and the subtitles is translated into the local text. However, speech and lip movement are still inconsistent with the original video, and audiences will feel a great sense of detachment from the speech in close-up shots. While most overseas video translation solutions are at this 2.0 stage, viewers generally dislike this method.
3.0 Translate voice + subtitles + match lip movement
Not only can the voice of the speaker be cloned and translated into the corresponding voice and subtitles, but more importantly, the lip movement and the language of the character can be matched to make the translation look very real. Currently only few video translation solutions use lip-syncing technology, which is very expensive, and the face and mouth are still blurred after translation, which will be off-putting to the audience when viewed on a big screen.

4.0 Translate voice + subtitles + match lip movement + match facial expression
Not only can it perfectly clone the speaker’s voice and translate it into multinational voices and subtitles, but it can also make subtle changes in facial features and expressions based on the simultaneous translation of lip movement to match the sense of atmosphere of the film's current scene.

What is movie grade video translation? It is a brand new way of video translation where the voice, tone, lip movement, emotion and facial expression of the speaker matches the context of the content. Movies and TV shows expect very high quality video translations, and only Zhowcase has this technology.

Backed by Zyetric Technologies generative AI and computer vision research team in New Zealand, Zhowcase exclusively creates the seamless lip and face synchronization technology and the facial super fault tolerance technology, which can naturally integrate facial expressions and translation, adapting to various scenes in the film, and is is the best of all video translation solutions on the market today.
Zhowcase is expected to be released in September and bring video translation to the new 4.0 era. Please look forward to it!